New Car: 2012 Kia Ray

Kia has revealed the first official images of its new Ray compact vehicle, which will be sold exclusively in Korea. The production Ray shouldn’t be confused with the Ray Concept that the company presented at the Chicago Auto Show last year – this one is very much a box-type city car, far removed from the latter in terms of styling and shape.

There are very little details about the Ray, which the company says combines fuel economy with a spacious and highly versatile interior. Indeed, there’s not even a mention of powertrain options for the vehicle – that’s set to be announced closer to the vehicle’s launch.

Design-wise, the Ray features a simple exterior silhouette, and the front combines the brand’s signature radiator grille with unique headlamps and LED daytime running lights. The rear, meanwhile, presents a wide and stable stance, accentuated by prominent LED rear combination lamps and vertically positioned bumper reflectors

The passenger-side rear door – in this case, on the right hand side – is a sliding-type unit, enabling not just easier ingress and egress in tight parking spaces but also provides a wide, unobstructed side opening for cargo storage.

Thanks to: Paultan


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