Unofficial Picture: 2013 Toyota Prius C


A Toyota Prius c brochure has recently been leaked online that has revealed more details about the the newest subcompact addition to the Prius hybrid family.

First announced as a concept at the 2011 Detroit auto show, and subsequently teased in a Toyota Prius commercial, the Prius c is a hatchback that appears to merge cues from the regular Prius and the Yaris hatchback.

A brochure published by Carscoop shows that the Japanese-specification Prius c wears the same Hybrid Synergy Drive badges seen on other Toyota hybrids. The overall design looks like Prius fascias were grafted onto a Toyota Yaris. Tall, clear taillight lenses; a large roof spoiler; and a curved roofline make for a unique, if not visually exciting, car. The dashboard and interior design is essentially a scaled-down version of what’s inside of the Prius v, albeit with unusual touches like a diagonal line running from the climate controls to the glovebox.

According to the leaked specifications chart, the hybrid will use a 1.3-liter inline-four gasoline engine rated for 87 hp and 89 lb-ft of torque, coupled to an electric motor with 14 hp and 57 lb-ft. A continuously variable transmission and front-wheel-drive will be standard. The hybrid weighs 2486 pounds and is approximately the same size as a Toyota Yaris hatchback, at 153.3 inches long. U.S. specifications may be slightly different.

The leaked brochure also has pages showing a variety of different accessories and trim levels for the Prius c, including a styling package that adds an aggressive front fascia and bigger rear spoiler.

At a media event in September, Toyota group vice president Bob Carter confirmed that the Prius c would debut in production form at the January 2012 Detroit auto show. “The Prius c will offer expressive styling in a city-friendly vehicle that we believe will be the most fuel efficient hybrid without a plug in the U.S.,” Carter told the media.

Thanks to: Motor Trend

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